Everyone is a coach.
Well, everyone can call themselves a coach anyway.
What does that mean for the industry, for me as a coach, and also for you as someone who is looking for a coach?
Did you know, there's no regulation on who can call themselves a coach?
What does it mean for the industry?
For the industry, it means that it's saturated. And I mean SATURATED, with bogus coaches making false promises of "7 Steps to 7 Figures in 7 Weeks" (this was an actual example that was sent to me recently!), diluting the recognition that other coaches with accreditations or certifications.
What does it mean for me?
This doesn't just stand for me, but all Coaches with accreditations or certifications, have to work harder to fight through the fog and mirrors of the "hocus pocus Coaches", to be visible.
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For people looking for a coach?
This almost goes without saying, but if you have to fight through endless falsities that come from the 'world-and-his wife' being able to call themselves a Coach, there is a significantly greater chance that you will be drawn in by false promises of a well-marketed option, rather than the right option for you.
So, what's my status when it comes to accreditations and certifications?
I have accreditations from both the Self-Worth Academy (https://www.selfworthacademy.com/associates/) and the Ikigai Institute (https://ikigaishop.org/).
These accreditations not only bring me the tangible skills that I need to make a difference to you, but they also give me a community of other like-minded Coaches; my own support network that I can turn to when either I need some input in my own world and business, to make sure I'm always functioning at 100% for my client. Importantly, it is also a network of fantastic people that I can refer you onto if you need something different to what I offer.
That's right, I turn clients down.
If I honestly, and wholeheartedly, don’t believe I'm the best person to help you, I won't. I'll offer a referral onto someone in my trusted network (if I know someone suitable), but I won't take you on as a client without believing I can make a true and honest difference.
What are your thoughts? Have you come across, or experienced, a 'Coach' who perhaps wasn't in it for the right reasons?
If you want to hear how others have benefited from an accredited coach check out my testimonials.
- Kerry
Career Coach (Accredited!)
